Market Share by Top Websites

1 Google Matched Content Publishers is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Dable is clearly lagging behind, losing to Google Matched Content Publishers in all segments.

Websites Categories

1 Google Matched Content Publishers has better usage coverage in more websites categories. Including News & Media, Food & Drink, Arts & Entertainment, Science & Education and 9 other categories.

2 Dable is leading in Computers Electronics & Technology, E-commerce & Shopping, Games, Travel & Tourism and 7 other categories.

Geography

1 Google Matched Content Publishers is leading in most countries, including Japan, United States, India, Russia and 152 other countries.

2 Dable is leading in South Korea, Taiwan, Hong Kong, Macao and one other country.