Market Share by Top Websites

1 mParticle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Dataium is clearly lagging behind, losing to mParticle in all segments.

Websites Categories

1 mParticle has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Newspapers, Shopping and 25 other categories.

2 Dataium is leading in Autos & Vehicles, Car Buying, Automotive Industry, Religion & Spirituality and one other category.

Geography

1 mParticle is leading in most countries, including United States, Canada, Russia, Brazil and 16 other countries.

2 Dataium is leading in Costa Rica and China.