Market Share by Top Websites

1 Yahoo Search Marketing Analytics is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Dataium is clearly lagging behind, losing to Yahoo Search Marketing Analytics in all segments.

Websites Categories

1 Yahoo Search Marketing Analytics has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 80 other categories.

2 Dataium is leading in Autos & Vehicles, Car Buying, Automotive Industry and Online Marketing.

Geography

1 Yahoo Search Marketing Analytics is leading in most countries, including United States, Japan, Korea Republic, Taiwan and 33 other countries.

2 Dataium is leading in Costa Rica and Guam.