Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 DataXu is leading in Top 1M Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Shopping and 110 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Sports, Automotive Industry and 52 other categories.


1 DataXu is leading in most countries, including Spain, Poland, Germany, France and 54 other countries.

2 Demdex is leading in United States, Canada, United Kingdom, Australia and 28 other countries.