Market Share by Top Websites

1 Innity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to Innity in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Health and 102 other categories.

2 Innity is leading in People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 61 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Brazil and 65 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 14 other countries.