Market Share by Top Websites

1 DataXu is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Integral Ad Science is leading in Top 10K Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 112 other categories.

2 Integral Ad Science is leading in People & Society, News & Media, Internet & Telecom, Technology News and 54 other categories.

Geography

1 Integral Ad Science is leading in most countries, including France, Brazil, Canada, Russia and 51 other countries.

2 DataXu is leading in United States, Spain, Germany, United Kingdom and 36 other countries.