Market Share by Top Websites

1 Lijit is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DataXu is still behind Lijit in all market share segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 216 other categories.

2 DataXu is leading in Car Buying, Banking, Medicine, Dentistry and 7 other categories.


1 Lijit is leading in most countries, including United States, France, Germany, Poland and 192 other countries.

2 DataXu is leading in Namibia, Barbados, Bermuda, Timor-leste and 2 other countries.