Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Lijit is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 Lijit has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 87 other categories.

2 DataXu is leading in Business & Industry, Autos & Vehicles, Shopping, Health and 80 other categories.

Geography

1 DataXu is leading in most countries, including United States, United Kingdom, Brazil, Spain and 76 other countries.

2 Lijit is leading in India, Argentina, Singapore, Greece and 19 other countries.