Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OMG is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Music & Audio and 138 other categories.

2 OMG is leading in Shopping, Coupons, Internet & Telecom, Tourism and 28 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 87 other countries.

2 OMG is leading in India, Egypt, Pakistan, Morocco and 4 other countries.