Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DataXu is still behind Popin in all market share segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 145 other categories.

2 Popin is leading in Celebrities & Entertainment News, Publishing & Printing, Web Design, Womens Interests and 4 other categories.

Geography

1 DataXu is leading in most countries, including United States, Spain, United Kingdom, Brazil and 62 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 6 other countries.