Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 DataXu is leading in Top 1M Sites.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, Shopping and 150 other categories.

2 Popin is leading in Celebrities & Entertainment News, Magazines & E-Zines, Sports News, Chats & Forums and 7 other categories.

Geography

1 DataXu is leading in most countries, including United States, Brazil, United Kingdom, Spain and 89 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 5 other countries.