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DataXu is leading in Top 100K Sites, Top 1M Sites and The Entire Web.
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RichRelevance is leading in Top 10K Sites.
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DataXu has better usage coverage in more websites categories. Including Vehicles, Computers Electronics & Technology, Health, Food & Drink and 18 other categories.
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RichRelevance is leading in Lifestyle and E-commerce & Shopping.
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DataXu is leading in most countries, including United States, United Kingdom, Spain, India and 84 other countries.
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RichRelevance is leading in United Arab Emirates, Ireland, Thailand, Saudi Arabia and 9 other countries.