Market Share by Top Websites

1 DataXu is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Silverpop is clearly lagging behind, losing to DataXu in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 135 other categories.

2 Silverpop is leading in Death, Business Services, Investing, Beverages and 22 other categories.


1 DataXu is leading in most countries, including United States, Spain, France, United Kingdom and 77 other countries.

2 Silverpop is leading in United Arab Emirates, Finland, Algeria, Oman and 3 other countries.