Market Share by Top Websites

1 Simpli.fi is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, DataXu is still behind Simpli.fi in all market share segments.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 204 other categories.

2 DataXu is leading in Football, Computer Security, Poker, Business News and 3 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, Australia, France, Canada and 117 other countries.

2 DataXu is leading in Spain, Germany, Mexico, Italy and 12 other countries.