Market Share by Top Websites

1 Simpli.fi is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DataXu is leading in Top 10K Sites.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 208 other categories.

2 DataXu is leading in Poker, Business News, Bingo, Ask an Expert and 3 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Australia, Canada and 148 other countries.

2 DataXu is leading in Poland, Denmark, Peru, Uruguay and 18 other countries.