Market Share by Top Websites

1 Simpli.fi is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DataXu is leading in Top 10K Sites.

Websites Categories

1 Simpli.fi has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 208 other categories.

2 DataXu is leading in Poker, Lottery, Business News, Bingo and 4 other categories.

Geography

1 Simpli.fi is leading in most countries, including United States, France, Canada, Australia and 123 other countries.

2 DataXu is leading in Brazil, Spain, Germany, Italy and 14 other countries.