Market Share by Top Websites

1 Smowtion is leading in The Entire Web.

2 DataXu is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 157 other categories.

2 DataXu is leading in Car Buying, Construction & Maintenance, Accommodation & Hotels, Universities & Colleges and 34 other categories.

Geography

1 Smowtion is leading in most countries, including Mexico, Argentina, Spain, India and 104 other countries.

2 DataXu is leading in United States, United Kingdom, Germany, Italy and 22 other countries.