Market Share by Top Websites

1 TradeAdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DataXu is clearly lagging behind, losing to TradeAdExchange in all segments.

Websites Categories

1 DataXu has better usage coverage in more websites categories. Including News & Media, Autos & Vehicles, Health, Travel and 96 other categories.

2 TradeAdExchange is leading in Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 70 other categories.


1 TradeAdExchange is leading in most countries, including Turkey, France, Mexico, Germany and 93 other countries.

2 DataXu is leading in United States, Spain, United Kingdom, Italy and 23 other countries.