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Yieldlab is leading in The Entire Web.
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DataXu is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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DataXu has better usage coverage in more websites categories. Including Vehicles, Computers Electronics & Technology, Health, Food & Drink and 8 other categories.
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Yieldlab is leading in Arts & Entertainment, Games, Science & Education, News & Media and 8 other categories.
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Yieldlab is leading in most countries, including Germany, Taiwan, France, Russia and 76 other countries.
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DataXu is leading in United States, United Kingdom, Spain, India and 37 other countries.