Market Share by Top Websites

1 Listrak is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Datran is still behind Listrak in all market share segments.

Websites Categories

1 Listrak has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Home & Garden and 83 other categories.

2 Datran is leading in Health, Computer & Electronics, News & Media, Technology News and 45 other categories.


1 Datran is leading in most countries, including France, Brazil, Philippines, Spain and 24 other countries.

2 Listrak is leading in United States, Canada, Australia, India and 22 other countries.