1
Proclivity is leading in Top 1M Sites.
2
In terms of market share, Datran is clearly lagging behind, losing to Proclivity in all segments.
1
Proclivity has better usage coverage in more websites categories. Including Health, Lifestyle, Community & Society, News & Media and 8 other categories.
2
Datran is leading in Computers Electronics & Technology, E-commerce & Shopping, Adult and Vehicles.
1
Proclivity is leading in most countries, including United States, Australia, Romania, Vietnam and 11 other countries.
2
Datran is leading in Germany, Brazil, Canada, Ghana and 7 other countries.