1
Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Decibel Insight is clearly lagging behind, losing to Effective Measure in all segments.
1
Effective Measure has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Community & Society, Sports and 11 other categories.
2
Decibel Insight is leading in Vehicles, Computers Electronics & Technology, Finance, Health and 3 other categories.
1
Effective Measure is leading in most countries, including South Africa, India, Saudi Arabia, Egypt and 53 other countries.
2
Decibel Insight is leading in United States, United Kingdom, Canada, South Korea and 22 other countries.