Market Share by Top Websites

1 Effective Measure is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Decibel Insight is still behind Effective Measure in all market share segments.

Websites Categories

1 Effective Measure has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Business & Industry and 151 other categories.

2 Decibel Insight is leading in Business Services, Law, Insurance, Credit, Loans & Mortgages and 11 other categories.

Geography

1 Effective Measure is leading in most countries, including Singapore, Indonesia, South Africa, Malaysia and 138 other countries.

2 Decibel Insight is leading in Estonia, Chad, Niue, Macedonia and 2 other countries.