Decibel Insight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Decibel Insight has better usage coverage in more websites categories. Including Business & Industry, Shopping, Internet & Telecom, Arts & Entertainment and 73 other categories.
TruEffect is leading in News & Media, People & Society, Games, Performing Arts and 16 other categories.
Decibel Insight is leading in most countries, including United Kingdom, United States, India, Brazil and 47 other countries.
TruEffect is leading in Japan, Guam, Iran, Israel and 3 other countries.