Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Dedicated Media is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Autos & Vehicles, People & Society and 48 other categories.

2 Dedicated Media is leading in Beauty & Fitness, Fitness, Jobs & Employment, Universities & Colleges and 2 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, United Kingdom and 26 other countries.

2 Dedicated Media is leading in United States and South Korea.