Market Share by Top Websites

1 Demandbase is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Viacom Targeting is still behind Demandbase in all market share segments.

Websites Categories

1 Demandbase has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Software, Internet & Telecom and 103 other categories.

2 Viacom Targeting is leading in Arts & Entertainment, TV & Video, Music & Audio, People & Society and 17 other categories.

Geography

1 Demandbase is leading in most countries, including United States, India, Japan, Germany and 77 other countries.

2 Viacom Targeting is leading in Brazil, Venezuela, Dominican Republic, Uruguay and 6 other countries.