Market Share by Top Websites

1 DemandMedia is leading in The Entire Web.

2 DoubleClick AdExchange is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DemandMedia has better usage coverage in more websites categories. Including Business & Industry, Law & Government, Law, Finance and 94 other categories.

2 DoubleClick AdExchange is leading in News & Media, Travel, Tourism, Accommodation & Hotels and 20 other categories.

Geography

1 DoubleClick AdExchange is leading in most countries, including United States, Germany, China, Turkey and 29 other countries.

2 DemandMedia is leading in Russia, India, Philippines, Brazil and 12 other countries.