Market Share by Top Websites

1 Popin is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, DemandMedia is clearly lagging behind, losing to Popin in all segments.

Websites Categories

1 DemandMedia has better usage coverage in more websites categories. Including Law & Government, Business & Industry, Law, Finance and 96 other categories.

2 Popin is leading in Arts & Entertainment, News & Media, Marketing & Advertising, Sports and 21 other categories.


1 Popin is leading in most countries, including Taiwan, Japan, Hong Kong, United Kingdom and 26 other countries.

2 DemandMedia is leading in United States, Germany, India, France and 17 other countries.