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DemandMedia is leading in The Entire Web.
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SpotX is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
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DemandMedia has better usage coverage in more websites categories. Including Business & Industry, Law & Government, Law, Finance and 78 other categories.
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SpotX is leading in Arts & Entertainment, Autos & Vehicles, Car Buying, News & Media and 40 other categories.
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SpotX is leading in most countries, including United States, Netherlands, Germany, Russia and 43 other countries.
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DemandMedia is leading in China, Iran, South Africa, Singapore and 8 other countries.