Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, eADV is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, News & Media and 116 other categories.

2 eADV is leading in Arts & Entertainment, People & Society, Music & Audio, Internet & Telecom and 40 other categories.

Geography

1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 79 other countries.

2 eADV is leading in Italy, Uzbekistan, Tunisia, Moldova and 2 other countries.