Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, eADV is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 99 other categories.

2 eADV is leading in Arts & Entertainment, People & Society, News & Media, Music & Audio and 44 other categories.


1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 70 other countries.

2 eADV is leading in Italy, Germany, Romania, Greece and 6 other countries.