Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Kixer is still behind Demdex in all market share segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 134 other categories.

2 Kixer is leading in Games, Video Games, Golf, Celebrities & Entertainment News and 9 other categories.


1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 55 other countries.

2 Kixer is leading in Israel, Denmark, Nigeria, El Salvador and 7 other countries.