1
Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to Demdex in all segments.
1
Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 152 other categories.
2
Microsoft adCenter Conversion is leading in Business Services, Relationships & Dating, Products & Shopping, Food & Grocery Retailers and 14 other categories.
1
Demdex is leading in most countries, including United States, United Kingdom, Canada, Mexico and 116 other countries.
2
Microsoft adCenter Conversion is leading in Timor-leste and Mongolia.