Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Microsoft adCenter Conversion is still behind Demdex in all market share segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 133 other categories.

2 Microsoft adCenter Conversion is leading in Adult, Business Services, Consumer Electronics, Medicine and 20 other categories.

Geography

1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 80 other countries.

2 Microsoft adCenter Conversion is leading in Kazakhstan, Kenya, Armenia, Oman and one other country.