Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, OMG is clearly lagging behind, losing to Demdex in all segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 115 other categories.

2 OMG is leading in Shopping, Coupons, Travel, Internet & Telecom and 29 other categories.


1 Demdex is leading in most countries, including United States, Canada, United Kingdom, Australia and 66 other countries.

2 OMG is leading in India, Philippines, Singapore, Indonesia and 12 other countries.