Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Popin is leading in Top 100K Sites.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 145 other categories.

2 Popin is leading in Celebrities & Entertainment News, Publishing & Printing, Baseball, History and 3 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 74 other countries.

2 Popin is leading in Taiwan, Japan, Hong Kong, Korea Republic and 11 other countries.