Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Sprinkle is still behind Demdex in all market share segments.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 137 other categories.

2 Sprinkle is leading in Newspapers, Soccer, Celebrities & Entertainment News, Science and 11 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 64 other countries.

2 Sprinkle is leading in Sweden, Norway, Slovakia, Denmark and 8 other countries.