Market Share by Top Websites

1 Demdex is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 TripleLift is leading in Top 1M Sites.

Websites Categories

1 Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 121 other categories.

2 TripleLift is leading in Food & Drink, Cooking & Recipes, News & Media, Sports and 47 other categories.

Geography

1 Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 111 other countries.

2 TripleLift is leading in Colombia, Tokelau, Eritrea, Gabon and 5 other countries.