1
Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, YuMe is clearly lagging behind, losing to Demdex in all segments.
1
Demdex has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Business & Industry, Arts & Entertainment and 135 other categories.
2
YuMe is leading in People & Society, Photography, Soccer, Recreation & Hobbies and 14 other categories.
1
Demdex is leading in most countries, including United States, United Kingdom, Canada, Australia and 86 other countries.
2
YuMe is leading in Spain, Sweden, Panama, Israel and 3 other countries.