Market Share by Top Websites

1 Demdex is leading in Top 10K Sites and The Entire Web.

2 YuMe is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 102 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Business & Industry, Automotive Industry and 73 other categories.

Geography

1 YuMe is leading in most countries, including France, Italy, Spain, Mexico and 64 other countries.

2 Demdex is leading in United States, United Kingdom, Canada, Australia and 51 other countries.