Market Share by Top Websites

1 TruEffect is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Didit Maestro is clearly lagging behind, losing to TruEffect in all segments.

Websites Categories

1 TruEffect has better usage coverage in more websites categories. Including News & Media, Business & Industry, People & Society, Arts & Entertainment and 18 other categories.

2 Didit Maestro is leading in Shopping, Career & Education, Education, Adult and 9 other categories.

Geography

1 TruEffect is leading in most countries, including United States, Japan, Italy, Taiwan and 13 other countries.

2 Didit Maestro is leading in Russia, Brazil, Netherlands, Ukraine and 5 other countries.