Market Share by Top Websites

1 interclick is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Didit is clearly lagging behind, losing to interclick in all segments.

Websites Categories

1 interclick has better usage coverage in more websites categories. Including People & Society, Business & Industry, Career & Education, Arts & Entertainment and 60 other categories.

2 Didit is leading in TV & Video and Medicine.

Geography

1 interclick is leading in most countries, including United States, Argentina, United Kingdom, Russia and 17 other countries.

2 Didit hasn't got a lead over interclick in any country.