Market Share by Top Websites

2 In terms of market share, Didit is clearly lagging behind, losing to Lucid Media in all segments.

Websites Categories

1 Didit has better usage coverage in more websites categories. Including Health, Medicine, Business & Industry, Arts & Entertainment and 4 other categories.

2 Lucid Media is leading in Computer & Electronics, Products & Shopping, Internet & Telecom, Adult and 2 other categories.


1 Lucid Media is leading in most countries, including India.

2 Lucid Media is leading in India.