In terms of market share, Didit is clearly lagging behind, losing to Lucid Media in all segments.
Didit has better usage coverage in more websites categories. Including Arts & Entertainment, Medicine, Publishing & Printing, TV & Video and one other category.
Lucid Media is leading in Real Estate, Energy, Shopping, Products & Shopping and one other category.
Lucid Media is leading in most countries, including United Kingdom.
Lucid Media is leading in United Kingdom.