In terms of market share, Didit is clearly lagging behind, losing to Lucid Media in all segments.
Lucid Media has better usage coverage in more websites categories. Including Real Estate, Energy, Adult, Internet & Telecom and 2 other categories.
Didit is leading in Arts & Entertainment, Music & Audio, TV & Video, Publishing & Printing and one other category.
Lucid Media is leading in most countries, including Egypt.
Lucid Media is leading in Egypt.