In terms of market share, Didit is clearly lagging behind, losing to Partner-Ads in all segments.
Didit has better usage coverage in more websites categories. Including Business & Industry, Health, Medicine, Arts & Entertainment and 4 other categories.
Partner-Ads is leading in Shopping, Clothing, Internet & Telecom and Chats & Forums.
Didit is leading in most countries, including United States, Germany and Japan.
Partner-Ads is leading in Denmark.