1
Salesforce Marketing Cloud is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Direct/ADVERT is clearly lagging behind, losing to Salesforce Marketing Cloud in all segments.
1
Salesforce Marketing Cloud has better usage coverage in more websites categories. Including Finance, Lifestyle, Business & Consumer Services, Food & Drink and 14 other categories.
2
Direct/ADVERT is leading in Arts & Entertainment, News & Media, Jobs & Career, Hobbies & Leisure and 2 other categories.
1
Salesforce Marketing Cloud is leading in most countries, including United States, United Kingdom, Brazil, Australia and 92 other countries.
2
Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 9 other countries.