Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Media6Degrees is still behind Direct/ADVERT in all market share segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, People & Society and 135 other categories.

2 Media6Degrees is leading in Insurance, Restaurants & Delivery, Accommodation & Hotels, Universities & Colleges and 17 other categories.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 51 other countries.

2 Media6Degrees is leading in United States, United Kingdom, India, Canada and 16 other countries.