Market Share by Top Websites

1 Mediaplex is leading in Top 10K Sites, Top 100K Sites and The Entire Web.

2 Direct/ADVERT is leading in Top 1M Sites.

Websites Categories

1 Mediaplex has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 188 other categories.

2 Direct/ADVERT is leading in News & Media, Food & Drink, Movies, Cooking & Recipes and 21 other categories.

Geography

1 Mediaplex is leading in most countries, including United States, United Kingdom, France, Germany and 123 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Kazakhstan, Belarus and 14 other countries.