Market Share by Top Websites

1 Direct/ADVERT is leading in The Entire Web.

2 Nativo is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Shopping, People & Society and 115 other categories.

2 Nativo is leading in News & Media, Autos & Vehicles, Chats & Forums, Motorcycles and 54 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Canada, Mexico and 41 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 40 other countries.