Market Share by Top Websites

1 Direct/ADVERT is leading in Top 1M Sites and The Entire Web.

2 Nativo is leading in Top 10K Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 119 other categories.

2 Nativo is leading in Autos & Vehicles, Newspapers, Motorcycles, Chats & Forums and 32 other categories.

Geography

1 Nativo is leading in most countries, including United States, United Kingdom, Canada, Brazil and 46 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 32 other countries.