Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites and The Entire Web.

2 NetAffiliation is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Jobs & Career, Computers Electronics & Technology and 10 other categories.

2 NetAffiliation is leading in Lifestyle, Sports, E-commerce & Shopping, Food & Drink and 6 other categories.

Geography

1 NetAffiliation is leading in most countries, including France, Belgium, Portugal, United States and 47 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 24 other countries.