Market Share by Top Websites

1 ReCreativ is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Direct/ADVERT is clearly lagging behind, losing to ReCreativ in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, People & Society and 19 other categories.

2 ReCreativ is leading in Shopping and Internet & Telecom.


1 Direct/ADVERT is leading in most countries, including Russia, Kazakhstan, Belarus, United States and 44 other countries.

2 ReCreativ is leading in Ukraine, Lithuania, Poland, Netherlands and 14 other countries.