Market Share by Top Websites

2 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 152 other categories.

2 SmartContext is leading in Fashion & Modeling, Nutrition, Volleyball, Agriculture and one other category.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Belarus, Kazakhstan and 65 other countries.

2 SmartContext is leading in Poland, Mauritius, Bolivia and Cambodia.