Market Share by Top Websites

1 Direct/ADVERT is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TapIt! is clearly lagging behind, losing to Direct/ADVERT in all segments.

Websites Categories

1 Direct/ADVERT has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Shopping and 153 other categories.

2 TapIt! is leading in Credit and Loans & Mortgages.

Geography

1 Direct/ADVERT is leading in most countries, including Russia, Ukraine, Montenegro, Belarus and 84 other countries.

2 TapIt! is leading in Turks And Caicos Islands, Trinidad And Tobago, Bosnia And Herzegovina, Jamaica and one other country.