Market Share by Top Websites

1 TradeDoubler is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Direct/ADVERT is clearly lagging behind, losing to TradeDoubler in all segments.

Websites Categories

1 TradeDoubler has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Travel and 205 other categories.

2 Direct/ADVERT is leading in Womens Interests, Crafts, Gardening, Dictionaries & Encyclopedias and 11 other categories.

Geography

1 TradeDoubler is leading in most countries, including France, Sweden, Italy, Spain and 125 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 14 other countries.