Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Direct/ADVERT is still behind Turn in all market share segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Shopping, Autos & Vehicles, Health and 116 other categories.

2 Direct/ADVERT is leading in Arts & Entertainment, News & Media, People & Society, Computer & Electronics and 61 other categories.

Geography

1 Turn is leading in most countries, including United States, France, Japan, United Kingdom and 111 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 15 other countries.