Market Share by Top Websites

1 Xaxis is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Direct/ADVERT is still behind Xaxis in all market share segments.

Websites Categories

1 Xaxis has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Shopping, Internet & Telecom and 145 other categories.

2 Direct/ADVERT is leading in Arts & Entertainment, News & Media, Computer & Electronics, Music & Audio and 44 other categories.

Geography

1 Xaxis is leading in most countries, including Taiwan, Japan, United States, Germany and 103 other countries.

2 Direct/ADVERT is leading in Russia, Ukraine, Belarus, Kazakhstan and 15 other countries.