In terms of market share, Direct Response Group is clearly lagging behind, losing to Eyeconomy in all segments.
Eyeconomy has better usage coverage in more websites categories. Including Sports, News & Media, People & Society, Soccer and 19 other categories.
Direct Response Group is leading in Business & Industry, Computer & Electronics, Software, Construction & Maintenance and 2 other categories.
Eyeconomy is leading in most countries, including United Kingdom, Colombia, France, India and 6 other countries.
Direct Response Group is leading in Russia.