In terms of market share, Direct Response Group is clearly lagging behind, losing to Eyeconomy in all segments.
Eyeconomy has better usage coverage in more websites categories. Including Sports, News & Media, Soccer, People & Society and 20 other categories.
Direct Response Group is leading in Business & Industry, Marketing & Advertising and Office Products.
Eyeconomy is leading in most countries, including United Kingdom, United States, India, Poland and 3 other countries.
Direct Response Group is leading in Russia, Belarus and Japan.