Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to Fathom SEO in all segments.

Websites Categories

1 Fathom SEO has better usage coverage in more websites categories. Including Business & Industry, Health, Senior Health, Industrial Goods & Services and 18 other categories.

2 Direct Response Group is leading in Computer & Electronics, Internet & Telecom, Soccer, TV & Video and 3 other categories.

Geography

1 Direct Response Group is leading in most countries, including China, Japan, Korea Republic, Russia and one other country.

2 Fathom SEO is leading in United States, South Africa, Mexico and Canada.