In terms of market share, Direct Response Group is clearly lagging behind, losing to Fathom SEO in all segments.
Fathom SEO has better usage coverage in more websites categories. Including Business & Industry, Senior Health, Health, Industrial Goods & Services and 20 other categories.
Direct Response Group is leading in Soccer, Real Estate, Internet & Telecom, Office Products and one other category.
Fathom SEO is leading in most countries, including United States and Zambia.
Fathom SEO is leading in United States and Zambia.