In terms of market share, Direct Response Group is clearly lagging behind, losing to Fonecta in all segments.
Fonecta has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Arts & Entertainment and 51 other categories.
Direct Response Group is leading in Office Products.
Direct Response Group is leading in most countries, including United States, Belarus, Denmark, France and 11 other countries.
Fonecta is leading in Finland, Russia, Sweden, Turkey and 5 other countries.