Market Share by Top Websites

2 In terms of market share, Direct Response Group is clearly lagging behind, losing to Fonecta in all segments.

Websites Categories

1 Fonecta has better usage coverage in more websites categories. Including Business & Industry, Marketing & Advertising, Shopping, Arts & Entertainment and 50 other categories.

2 Direct Response Group is leading in Office Products.

Geography

1 Direct Response Group is leading in most countries, including Hong Kong, Israel, Italy, Austria and 8 other countries.

2 Fonecta is leading in Finland, Russia, Sweden, France and 4 other countries.